VETVi
hybrid thinking
.SCIENCE/
.ART/
Moscow—2022
.TECH/
VetVi is a team of professionals from various subject areas, united around the idea of creating an effective toolkit for working with a frontier scientific and technological agenda, combining the advantages of classical analytical tools and elements of approaches from the field of technological art.

We are developing new forms of collaboration as multi-day programs and individual short modules that allow universities, communities, corporate and private clients to work with a previously inaccessible, frontier level of strategic goals. At the level where the uncertainty is extremely high, the terminological apparatus is not coordinated, and the complexity and multidimensionality of hypotheses and solutions does not allow us to get by with the usual languages and descriptions.
VET
VI
Art|Science|Tech - a zone of hybrid practices emerging between Art, Science and Engineering allowing New Ways of working with new phenomena, complex objects and interdisciplinary knowledge are born.
ABOUT
METHOD
The Contact Zone of Art, Science and Technology (Art|Science|Tech) is home to often intuitive practices that are not native to either Science or Art – we call them "wild". These are Other practices to accelerate the meaning, transform models and theories of science, art and its subjects. In this zone, which functions as an experimental research facility, methods are born that allow one to see, understand and reproduce the laws of changing the boundaries of the natural and the artificial, the living and the inanimate, the familiar and the impossible. We study and domesticate these practices by putting them into a technologically reproducible interface that enables scientific and engineering creativity.

World Art&Science Centers
>50
Masters and programs in Art&Science
>20
Visitors to the ArsElectronica festival in 2019
>110000
It is often the artists, with their intuitive practices, that allow scientists and engineers to grope for a vision of the future. The Methodof Technological Metaphor (MTM) technologizes the possibilities of transdisciplinary discourse at the meeting point of ArtScienceTech, allowing you to mark the space for a future breakthrough.
//Our Mission
We are convinced that the great interest in transdisciplinary search in the scientific and business communities will inevitably lead to a large number of breakthrough solutions that will significantly affect the agenda for seeing the future. We are also convinced that the Art|Science|Tech direction we have chosen is the key to these transformations. We see it as our goal to provide tools that will allow us to search and find solutions in the field of strategic development faster.

We see that the application of the main method of our approach - the Method of Technological Metaphor - not only allows us to strengthen the competitive advantages of our clients, but also adds a new, interesting, deep and meaningful agenda to the life of each program participant. And for us, as developers, this result seems to be no less valuable than the main goal - the ability to identify new opportunities for strategic movement.
PROGRAMS FOR COMPANIES
STRATEGY
INSPIRATION
RESEARCH AGENDA
We propose modules for group work of varying intensity and duration using MTM. Programs are in demand in the following situations: business transformation (as a technology) against the backdrop of changing market conditions, the need to build (adjust) a frontier agenda for strategic development, search for completely new areas to develop with the maximum capitalization of available resources of one type or another, a request for renewal or formation (strengthening ) creative possibilities of teams in the situation of R&D agenda and transformation of the basic concepts of the development of the current offer to the Market.


PROGRAMS FOR
UNIVERSITIES
We propose programs in two formats:

- Consulting support for teams and departments in the context of approved roadmaps and strategic projects for the development and transformation of the university, participation in the formation of laboratories and curricula in the field of Art|Science|Tech.

- Strategic sessions for the dean's pool, teaching staff, teams of laboratories working at the intersection of engineering, biotechnology, and the development of innovative solutions in the areas profiled for the university.
PROGRAMS FOR THOSE WHO IS LOOKING FOR INSPIRATION
A range of programs of various duration and format, aimed at familiarizing with the most actively developing and promising area of work with ideas and tasks in the world - the hybrid way of thinking Art&Science&Tech. For those who are curious and ready to find new sources for personal growth and inspiration through an interesting and challenging intellectual agenda.
INSIGHTS
FRONTIER
CREATIVITY
VETVI TEAM
,,
"We are convinced that the technological art today contains the seeds of future discoveries, changes in market conditions, social and political relations".
"The best solutions are not under the disciplinary lamp, but in the shadows between different disciplines".
,,
HOW
DOES IT WORK
RESEARCH
We pose a problem, we formulate a focus. In this part, we look for a topic and create a map of it, which helps us to see the issue in the broadest possible way, taking into account our own interests.
CREATION
We are looking for an artistic metaphor for a new perspective of the problem. The MTM Methodof Technological Metaphor is the technique that we use in this part, which allows us to find a solution.
MAKING
We think about how we make a project and how we exhibit it. So we are working on the technological part of the project.
ASSEMBLAGE POINT
Again and again we return to three spaces, having a concept and an idea of the desired result.

As a result, we get the assembly of the concept of the project.
ABOUT
OUR TOOL BOX
  • MTM Method
    Group work on the creation of art objects using the MTM method©
  • Art-games
    Special games to awaken creativity
  • Morning Setups and
    Evening Reflections
    Special accompaniment of participants for better mastering of the program
  • Creative Practices
    Meditations, improvisations and art performances
  • Lecture Hall
    Curated content from experts to explore key topics in the arts, sciences and technology
  • Individual
    Tracks
    Personal time for thoughts, walks, creativity, discoveries
  • City Focus
    Visiting iconic centers of art life and meeting with experts in major cities
  • Bio Focus
    Working with the climate agenda and bio-ethics as part of a separate track
//RESULTS:
#RIGHT_IDEAS_FOR_LIFE_AND_WORK
You have accumulated a pool of original ideas and you know how to start the process of creating them.
#CHARGED
The world sparkled with new colors, sounds, smells, and all this gives you joy and energy.
#OTHER_EXPERIENCES
You have been enriched by the experience of co-creation, A&S stalking and art breakthroughs.
INSPIRATION AND RESOURCES
#FOR_NEW
You saw a whole range of new resources for your own development and the joy of life.


#BOLDLY_CREATE
You know that the Creator lives in you and he is always ready to help
#AND...
You know how to run it again and again.
ARE WE?
WHO
First of all, we are an ambitious team, well prepared to solve complex problems, which is interested in your and their serious success.

The MTM approach we propose is based on extensive experience in developing, implementing, reversing engineering of humanitarian technologies and interdisciplinary projects with a deep scientific and engineering component; projects designed to answer the questions of formation of strategic tasks placed in the future.

  • Timur Shchukin
    PhD Psychology and Psychophysiology, techno entrepreneur, program designer, expert of SKOLKOVO School of Management, professional moderator with 20 years of experience in conducting strategy sessions, round tables, educational programs. Expert in the field of psychophysiology, neurophysiology, biofeedback, TRIZ approach.
  • Irina Antonova
    Methodist of educational programs, psychologist, designer of educational management programs for managers and entrepreneurs, moderator, game practitioner, new media artist. 15 years of experience in business education and project management. Co-founder of NakedMinds Lab (Collective Intelligence Technologies).
  • Elena Stasova
    Business trainer, coach, moderator, game practitioner, organizer of educational management programs. Program Director of the Applied Gamification Program, co-founder of the Game Practice and Moderators Club.
    20 years of experience in business education. Master in Fluid Art.

  • Dina Grigolaya
    Sociologist, entrepreneur, teacher. 15 years of business practice in the field of strategic consulting, marketing research, promotion for the largest companies - industry leaders in the Russian Federation and the world. Extensive practice of supporting technological, innovative businesses at the stage of formation of the basic business model and the key idea of the development strategy.

We will be glad to make a presentation for you!
Тел: +7 903 2028008
Email: info@wetware.ru
Photo materials used from following resources: unsplash.com, https://www.flaticon.com/, @_iranti_ (Irina Antonova),
Sougwen Chung, Artist (research project on exploring the nature of procedural mark-making as a visual collaboration between artist and machine)

Images are used from following exhibitions: "New Elements", Art and Science Laboratory, Tretyakov Gallery, 2021-2022; HYDRA, SevKabel, 2021-2022; "New Nature" WinZavod, 2021-2022; "Код Искусства" Граунд Солянка, 2021-2022; "Let the Other Live in Me", Art and Science Laboratory, Tretyakov Gallery, 2021; "Number as an Image", Gallery А3, 2021; "Live Substance", Tretyakov Gallery, 2021; "Art-Park Nikola Lenivets", 2021.


©Vetvi 2021-2022
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